In this role, you’ll be responsible for managing and scaling search arbitrage activities on platforms like Facebook and various native advertising networks.
Key Responsibilities:
- Execute and manage programmatic media buying campaigns focused on search arbitrage.
- Identify, vet, and collaborate with quality affiliates to expand user base.
- Analyze campaign performance and optimize media buys to meet and exceed ROI goals.
- Drive exponential user growth while maintaining a positive return on investment.
- Stay up-to-date with industry trends and changes in search arbitrage platforms and practices.
Qualifications:
- 5+ years of direct experience in media buying, with a proven track record in search arbitrage.
- Demonstrated expertise in buying and monetizing traffic from platforms such as Sedo, Tonic, Yahoo, Media.net, AFS (AdSense for Search), and RSOC.
- Strong analytical skills and hands-on experience in optimizing campaigns for performance.
- Familiarity with various performance marketing models, including CPS (Cost Per Sale) and CPL (Cost Per Lead), with a focus on e-commerce and lead generation campaigns.
- Ability to work effectively in a fast-paced environment and meet aggressive deadlines.
- Excellent communication, negotiation, and relationship-building skills.
- Experience in performance marketing or affiliate marketing is a plus.
- Bachelor’s degree in Marketing, Business, or a related field.
CTC: 80k per month
Job Category: Marketing
Job Type: Full Time
Job Location: Gurugram
