TikTok Shop Growth Manager

About the Role

We are looking for a dynamic and results-driven TikTok Shop Growth Manager to lead and scale TikTok Shop operations across multiple geographies. This role involves managing product listings, driving UGC and influencer-led campaigns, optimizing boosted ad spend, coordinating with resellers, and accelerating overall growth in visibility, ratings, and sales on the platform.

Key Responsibilities

TikTok Shop Listing & Store Management

• Manage and optimize product listings across TikTok Shop in multiple geographies
• Ensure accurate titles, descriptions, pricing, inventory, and creatives across listings
• Monitor product performance, rankings, and visibility

UGC & Influencer Campaigns

• Plan, execute, and scale UGC creator campaigns and mid-to-macro influencer collaborations
• Create briefs, negotiate commercials, manage deliverables, and ensure timely posting
• Track influencer performance and optimize for reach, engagement, and conversions

Campaign Boosting & Ad Spend Optimization

• Manage and optimize boosting budgets for creator videos and campaign assets
• Analyze boosted content performance and reallocate spend to maximize ROAS
• Test and scale different boosting strategies across markets

Reseller & Partner Coordination

• Coordinate with final resellers and distributors on joint strategies
• Align on promotions, bundles, pricing, and sales tactics
• Support partners with creatives, insights, and campaign execution

Ratings, Reviews & Social Proof Growth

• Implement strategies to improve product ratings, reviews, and social proof
• Monitor customer feedback and collaborate with internal teams to enhance experience
• Drive initiatives to increase positive reviews and manage negative feedback

Platform Events & Growth Initiatives

• Manage participation in TikTok Shop events such as mega campaigns, flash sales, and festivals
• Coordinate offer submissions, creatives, inventory planning, and approvals
• Maximize performance during platform-led events

Compliance & Brand Protection

• Ensure compliance with TikTok Shop policies and brand registry requirements
• Prevent unauthorized listings, counterfeit activity, and brand misuse

Reporting & Continuous Optimization

• Track daily performance of listings, influencer campaigns, and ad spend
• Prepare regular performance reports with insights and recommendations
• Continuously optimize strategies to improve awareness, engagement, and sales

Requirements

• 2–5+ years of experience managing TikTok Shop or similar e-commerce/marketplace platforms
• Strong understanding of TikTok algorithms, UGC trends, and influencer marketing
• Experience managing boosted content and optimizing ad spend
• Excellent communication and coordination skills with creators, resellers, and internal teams
• Analytical mindset with the ability to interpret performance data and scale growth

Apply Now!

CTC: Competitive Salary(Decent hike on Current CTC)